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Welcome to Haru Haru Beauty!

We bring the best Korean skincare and beauty products to the Netherlands, Belgium, Germany and from now on also shipping to other European countries.
Our products are carefully selected based on their ingredients, reviews, innovations and our own experiences. Read our story to learn more about us.

Let Haru Haru help you to improve your skin care routine starting today.
We would also like to invite you to our Haru Haru Offline Experience store in Rotterdam, the Netherlands.

Stay beautiful Haru Haru~~

Shop your skin type!



NEW YEAR, NEW SKIN - easy ways to Improve your Skin(care Routine) in 2018
The start of a new year is a time for celebration, reflection, and perhaps more importantly - resolutions! What are the things you’d like to work on this year? Maybe you’d like to make more time for friends and family, be more active and eat healthier. Maybe you want to finally get around to doing that thing you keep putting off, or just become the best version of yourself that you can be.

On that note, here at Haru Haru we think now is a better time than any to start really taking care of your skin and give it the love and respect it deserves. Not only will you look and feel better, the future you will thank you for it. It’s never too late to start looking after your skin, and the good news - it’s easy! We’ve come up with a few simple tips to start your dream skin journey in 2018:
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Haru's 2017 highlights
From this year we can finally introduce ourselves as the Kbeauty specialist from the low countries. We strive to bring honest products and brands from South Korea to the Netherlands again next year.
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20 shocking facts of aging
Are you afraid of you skin aging soon? Or do you rather not think about this at the moment? Either way, it's useful to take into account the facts so that you have it in your mind in case of ...
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Hair care & basic tips from Studio Kawaii
Last week we just watched the end of the new K-drama Legend of The Blue Sea. Throughout the series I noticed that the main lead Shim Cheong (Jun Ji-hyun) always has perfect glossy hair. Whether she's swimming around in the ocean or jumping around on land between old (dumped) clothes. It is noteworthy that in Korea, not only is it considered important to have a pretty smooth skin, but the girls also often have silky soft hairs that shines and reflects the light.
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Thank you 2016 - See you in 2017
We are saying goodbye to 2016 and crawl slowly into 2017. 2016 has brought many trends, but what has happened to Haru and what are we thinking of Haru's future in 2017?
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