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Eyes are the windows to the soul

The skin around our eyes is the thinnest layer on our face, making it many times more sensitive and often the first area where fine lines begin to appear. An eye cream contains targeted ingredients to address specific under-eye concerns, such as fine lines, poor circulation, and dullness (brightening). These products must also pass rigorous irritation tests to ensure they are safe for the delicate eye area.

Additionally, they are formulated to glide on effortlessly without requiring force during application. Rubbing is one of the primary culprits behind fine lines and dark circles!

Why should I use eye care?

Eye creams are formulated thinner than conventional face creams, making them much easier to spread gently across tender under-eye skin to help reduce dark circles and wrinkles.

Most standard skincare products — however gentle they may be — are not specifically tested for the eye area, meaning manufacturers cannot guarantee their safety on this thin skin. Dedicated eye care products like eye serums and creams are dermatologically tested for this delicate area, making them safer to use.

Their lightweight textures glide smoothly without requiring tugging or pressure. Furthermore, lighter formulas are less likely to clog pores, reducing the risk of developing or worsening small white cystic bumps under the eyes (known as Milia).


Potent Ingredients: Eye care products contain high concentrations of moisturizing, nourishing, and anti-aging ingredients such as Adenosine, Ceramides, Sodium Hyaluronate, Niacinamide (Vitamin B3), Retinol (Vitamin A), Vitamin C, and Vitamin E.


5. Eye Care

[ Use morning and evening around the eye area after toner & serum, instead of or before moisturizer ]

Gently dab around the eyes using your ring finger. Because eye creams possess excellent anti-aging properties, you can also apply them to other wrinkle-prone areas such as the forehead, smile lines, and neck.

Eye Serum vs. Eye Cream

Eye Serums: Thinner in texture and designed to deeply nourish and boost the under-eye skin.

Eye Creams: Form a rich, protective barrier to lock in hydration.

If your under-eye skin is prone to congestion from rich textures, using an eye serum alone is sufficient. You can choose either product, or layer both together for extra nourishment.

Eye care illustration

Skin improvement requires patience! Give any new routine or product a trial period of at least 1 month, as skin cells take roughly 28 days to renew. Once you start noticing improvements, maintain the routine for 2 to 3 months for optimal results.

HARU DECODED KOREAN 10-STEP ROUTINE
1. CLEANSING 1. Oil-based cleanser: Dissolves oil-based impurities, SPF, and makeup.
2. Water-based cleanser: Washes away sweat, dirt, and remaining debris. [MUST HAVE]
3. Exfoliator: (1–2x/week) Sloughs off dead skin cells, unclogs pores, and refines texture.
2. PREPPING 4. Toner: Balances skin pH and hydrates to maximize absorption of subsequent steps. [RECOMMENDED]
3. EYE CARE 5. Eye serum / Cream: Formulated for delicate under-eye skin to target dark circles, puffiness, and fine lines.
4. TREATMENT & BOOST 6. Essence: Hydrates deeply and aids cellular renewal.
7. Serum & Ampoule: High-potency treatments targeting acne, hyperpigmentation, fine lines, or dullness.
8. Sheet mask: (1–3x/week) Locks in deep moisture and delivers an instant glow.
5. MOISTURIZING 9. Moisturizer: Seals in previous layers and prevents transepidermal water loss. [MUST HAVE]
6. SPECIAL CARE 10. Sun protection (SPF): Essential daytime step to shield against UV damage and premature aging. [MUST HAVE]
11. Overnight mask / Spot treatment: Supports overnight cellular repair and targeted blemish treatment.

3. Eye care

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