Internal factors

• Genetics and heredity: Your biological blueprint.
• Reduced collagen production: Due to age-related factors.
• Muscle activity: Movements during expressions and facial movements.

External factors

Accelerate cell breakdown:

• UVA and UVB radiation: The biggest external culprit.
• Free radicals: Caused by smoking, pollution (fine dust), and oxidation on the skin.

Prevention

1. Daily sun protection: SPF offers the best defense against damage caused by UV radiation.
2. Thorough cleansing (especially at night): This prevents pollution, makeup, sebum, and dirt from trapping on the skin and causing oxidation.
3. A balanced routine: Ensures the skin remains hydrated, nourished, and plump.
4. Incorporate antioxidants: Think of vitamins C and E, both in your diet (fruits and vegetables) and in your skincare to neutralize free radicals.
5. Minimize friction: Avoid unnecessarily rubbing or pulling at the skin.
6. A healthy lifestyle: Maintain a balanced diet, stay well-hydrated, and get plenty of restful sleep.

Reduction

1. Deep hydration: Provide intense moisture to the skin with an essence, serum, or ampoule. These penetrate deeper into the skin layers to "plump up" dehydration lines from within.
2. Barrier boosters: Ingredients like hyaluronic acid, ceramides, and collagen on the skin's surface help to immediately soften the appearance of fine lines.
3. Stimulate cell turnover: Use skincare products with active ingredients like peptides, vitamin A (retinol), and vitamin C to boost natural collagen production.
4. Facial massage: Stimulate blood circulation and natural skin firmness with a gentle massage (using a Gua Sha or your fingertips).